I would like to thank Design et al for shortlisting our 'Kaleidoscope' fabric for The International Product Design Awards 2016. Our 'Kaleidoscope' collection of upholstery fabrics, velvet cushions, wallpapers and fine bone china launches at Decorex International this year. Please VOTE for DESIGNER'S ATELIER in the FABRIC category! The winners will be announced at the Awards Ceremony held on Friday 2nd September 2016 at The Dorchester, London. Voting closes tomorrow 31st August.
The Kaleidoscope Collection exclusively created for Designer's Atelier by Ewelina Mlynarek is intuitive, radical and dynamic. Inspired by Dame Zaha Hadid's parabolic shapes which became a trade mark of her aesthetic, Ewelina playfully uses complex patterns and vivid colours reminiscent of a kaleidoscope which sees its bicentennial anniversary this year.
Invented by a prolific Scottish physicist and the father of experimental optics Sir David Brewster, the kaleidoscope finds its roots in Greek as well as the Indo European words meaning "beautiful form to see". Sir David Brewster received several honorary degrees and even counted Queen Victoria among his fans. Initially intended as a scientific tool, the kaleidoscope proved to be a huge success as a toy, resulting in 200,000 pieces being sold in London and Paris in just three months.
Designer's Atelier's collection consisting of Ewelina's kaleidoscopic imagery creates a visually stunning impact that blurs the lines between art and design, drawing viewers into a psychedelic wonderland. Arousing one's curiosity a collaboration between a philosophy design practise and this up and coming textile designer, provides a glimpse into another world of strangeness and newness, translating the continuous fluidity of unusual patterns into sculptural sensuality.