Home Posters Barneys New York

Barneys New York

Posted By Barneys New York I like It Learn More

Barney Pressman pawns his wife's engagement ring and uses the cash to open a 500-square-foot men's discount clothing store on Seventh Avenue and 17th Street. His slogan? "No Bunk, No Junk, No Imitations."

1930s

Barney builds his business with cheeky and creative marketing. Case in point: Women encased in barrels are positioned outside near beer halls where they hand out matchbooks bearing the store's name and address. Barney is also the first Manhattan clothier to use radio and television, beginning with "Calling All Men to Barney's" radio spots echoing the intro to the famous Dick Tracy radio series.

1960s

Barney's son Fred kick-starts the transition from discount store to luxury destination. Collaborating with pals Hubert de Givenchy and Pierre Cardin, he sets out to give New York men a taste of European style. The concept of men's designer clothing is born.

1970s

Fred Pressman's youngest sons, Gene and Bob, join the family business and take on the task of expanding into women’s designer clothing. Meanwhile, Fred’s wife Phyllis curates gifts for the home under the name Chelsea Passage. They’re aiming to compete with elegant uptown retailers…and come out on top.

In 1976 Barneys introduces the first of many new designers to America: none other than Giorgio Armani.

1980s

The apostrophe in Barneys is dropped. Artist and advertising visionary Ivan Chermayeff creates the new Barneys New York logo. Barneys establishes itself as the place where fashion-forward men and women go for innovative design. The CO-OP is born. Japanese avant-garde designers find their first home in the U.S.

2013

For Holiday 2013, Barneys New York and Shawn ‘JAY Z' Carter introduced A New York Holiday, an unprecedented collaboration celebrating the spirit of the city. Barneys New York and Mr. Carter partnered with some of the most prestigious fashion houses in the world—including Balenciaga, Balmain, Lanvin, and more—to create an exclusive, limited edition collection inspired by New York City.

Suggested Posters
Law Firm That Knows The Third Coast

Upon merging with local law firms, Phelps Dunbar’s Jackson office opened in 1986 to expand the capabilities ...

One-of-a-kind Experiences You Won’t Find Anywhere

Our collection of unique attractions is unlike anything you’ve ever seen before. We have one-of-a-kind rides...

Playful, Crisp Color, Graphic Prints

Crisp color, graphic prints and playful sophistication are the hallmarks of kate spade new york. from handbags...

Go Pro 3-way Grip With Arm And Tripod Selfie Stick

This selfie stick has many functions that you can use in many ways. It has an extension arm which is very usef...

Happy To Provide Any Scale Of Food And Service

La Fia does not have a private dining room, however the restaurant is available for events and private buy-out...